The Dog Days of Summer

Great Dane Elliott enjoying a wee bouquet of blooms.

It’s hot. The sun beats down from a cloudless sky through stagnant humid air, falling upon human, animal, plant and the inanimate alike. The streets absorb the heat to the point that the tar becomes almost fluid and if a car drove by it would surely find itself stuck. As you stand stationary you feel beads of sweat form and roll down your face and back; any movement would surely cause a sweat so profuse it would seep through your clothes leaving you wet, embarrassed and somehow even hotter still. The air is so thick you could practically chew on it if it wasn’t choking you. Vision clouding waves of heat fall into view, distorting the landscape of motionless blades of grass and unmoving trees full and heavy with summer’s bounty. Squirrels, birds, feral cats and that fat backyard groundhog you nicknamed Sebastian long for any kind relief as they struggle just to breathe, and you swear they somehow know about air conditioning and are jealous when they see humans retreat indoors with their beloved chosen pets. The sun is a relentless furnace with no breeze to calm its fiery breath. It’s just... So. Damn. Hot. These are the dog days of summer.

Poodle Winston couldn't be happier with his yellow ranunculus!

We are in the thick of it! The Old Farmer's Almanac lists the traditional period of the Dog Days as the 40 days beginning July 3 and ending August 11. We thought the best way to pass this time would be to pair some of our favorite pooches with pretty petals!

Miniature poodle Sherman is celebrating with flowers!

The Romans referred to the dog days as diēs caniculārēs and associated the hot weather with the star Sirius. They considered Sirius to be the "Dog Star" because it is the brightest star in the constellation Canis Major or Great Dog.

Layla enjoyed her visit to Steins!

The Ancient Greeks thought that Sirius's emanations could affect dogs adversely, making them behave abnormally during the "dog days," the hottest days of the summer. Their excessive panting in hot weather was thought to place them at risk of desiccation and disease.

Those cats are interfering with my flowers!

According to Brady’s Clavis Calendaria, 1813, the Dog Days were popularly believed to be an evil time "the Sea boiled, the Wine turned sour, Dogs grew mad, and all other creatures became languid; causing to man, among other diseases, burning fevers, hysterics, and phrensies."

If you can tolerate an outdoor picnic during the dog days 
of summer, don't forget to pack your poodle!

Here at Stein Your Florist we have a mixed bag of feelings about the Dog Days of Summer… Some of us love it, enjoying every second they can in the heat, reveling in a visit to the beach, basking in the sun’s rays and holding joyous backyard barbecues full of levity and fireworks…

Leo loves his rainbow roses!

Others not so much, longing for the days of winter, stating “those snowstorms weren’t so bad,” lamenting over how hot it’s going to be when they get in their cars to go home, complaining about their summer wardrobe and emphatically stating that the flowers just don’t like it!

That's one patriotic pooch!

Like it or lump it, it is what it is. The Dog Days of Summer are here, but autumn’s relief will arrive soon enough and we may find that we miss summer’s verdant hues and that devastating feeling of passing out as soon as you step outside.

Elliott is looking good in his floral anklet!

Sherman is stylin' in his collar of black-eyed Susans!

It's hot out! Stay inside and pamper your pooch with 
peonies and a PETicure (wow, that was a cheesy pun even for us).

Jah Rastafari!

For those hot summer weddings when you 
ask, "why didn't we get married in the spring?"

Art in Bloom 2015

"Prayer Rug 1" by Karen S. Davies interpreted by
Patrick Kelly of Stein Your Florist Co.

The Cheltenham Art Center once again invited our floral artists to their annual Art in Bloom, Floral Interpretations of Paintings event. The event is a fundraiser benefiting many of the wonderful programs that take place all year at the art center. Six of our talented designers took to their workbenches to create their floral versions of beautiful paintings by local artists.

Stein Your Florist Co. owner/operator and designer Patrick Kelly chose to interpret “Prayer Rug One” by Karen S. Davies. Patrick chose a heavy stone container as the base of his arrangement and added matching pebbles to the surface of the pedestal to accent the dark blacks and grays of the painting. All the flora is dried and preserved, including:  millet, hydrangea, Spanish moss, branches, grasses, berries, seed pods, limonium, and heather. The dried materials have a wonderful textural look, which complimented the painting’s dimensional qualities perfectly. The painting’s artist was so impressed with Patrick’s interpretation that she made a donation and bought the piece herself! She said she simply couldn’t picture the painting without it! 

"Chaos in Purple/Blue" by Norman Soong interpreted
by Patrick Kelly of Stein Your Florist Co.

Patrick also hosted a live demonstration during the event, designing his interpretation of “Chaos in Purple/Blue” by Norman Soong for the attendees. He created a chaotic purple/blue design of his own with delphinium, agapanthus, statice, and novi belgi asters, while also picking up on the painting’s flecks of orange with hypericum berries. The arrangement is seated in a classic cobalt blue vase and accented by a bit of ming fern. The painting’s artist recorded the entire design process and the arrangement was awarded to the night’s lucky raffle winner, who was thrilled to take the floral creation home with her!

"Avelthorpe" by Dera Kapnek interpreted by
George Emberger of Stein Your Florist Co.

Stein Your Florist Co. designer George Emberger chose to interpret “Avelthorpe” by Debra Kapnek. He said was drawn to the trees in the painting and created a dark forest of his own with white branches and deep blue delphinium with pops of golden yellow solidego asters and wispy accents of bear grass. He completed his forest floor with sheet moss and dark gray river rocks. George was awarded Best in Show for Fun and Fantastic Design for his interpretation.

"Love Lies Bleeding" by Gail Fox interpreted by
Jessica Kelly of Stein Your Florist Co.

Co-operations manager of our Burlington, NJ location and designer Jessica Kelly chose to interpret “Love Lies Bleeding” by Gail Fox. Unintimidated by taking on such a large painting (it was more than five feet wide), Jessica chose a large clear glass cylinder for her design, which she filled with stones and soil, wanting to display the unseen “underground” layers. In the center of her arrangement she used red ginger, purple liatris, and birds of paradise to capture the colors and the height of the painting. At the base of her design she planted succulents and tropical plants and accented them with cut tree fern, ming fern and hypericum berries. Jessica’s interpretation was purchased by one of the attendees.

"Baggage" by Nicholas Burns interpreted by
Jennifer Kelly of Stein Your Florist Co.

Jennfer Kelly, Co-operations manager of our Burlington, NJ location, head of social media and designer, chose to interpret ”Baggage” by Nicholas Burns. Jennifer wanted to capture painting’s theme baggage, so she used several vintage suitcases to stack around the design as well as to create her arrangements in. To capture the flow of the painting she used a bundle of curly willow, draping foliages like hanging eucalyptus, springeri and Thai leaves and clusters of raffia. The flowers used are delphinium, solidego, hydrangea, spray roses, hanging amaranthus, white agapanthus, calla lilies, a pink antherium, and bird’s nest fern. She accented her bouquet with newspaper, which was also present in the original painting. Jennifer was awarded Best in Show for Mixed Media Design.

"Your Majesty" by Edwina Brennan interpreted by
William Kirk of Stein Your Florist Co.

Floral designer William Kirk interpreted “Your Majesty” by Edwina Brennan. William said that the painting reminded him of his own, sometimes chaotic, way of thinking and he thought the painting suited his design style perfectly. He choose bright blooms of bells of Ireland, dendrobium orchids, blue roses, lisianthus, and miniature carnations to pick up on the painting’s colors and captured the black swirling strokes of the painting with rings of dried grapevine. The painting’s artist was there to see William’s interpretation in person and she was touched by his vision.

"Rhythm" by Gerry Tuten interpreted by
Carl Mishinski of Stein Your Florist Co.

Our final representation from Stein YourFlorist Co. was created by apprentice designer Carl Mishinski who interpreted Rhythm by Gerry Tuten. Carl built a freestanding armature on which to create his design from Guatemalan river cane. He envisioned the painting as a tropical rainforest and covered his structure with Thai leaves, hanging eucalyptus, hanging amaranthus, leather leaf fern, ming fern, blue and black roses, and king protea. Carl is also a graffiti artist so he called upon those skills to tint some of his flora to mimic the colors of the painting. His work was one of the largest pieces at the show and its’ impressive stature created quite the buzz!

Our designers have been invited back to participate in the CCA’s event once again next spring. Two weeks prior we will draw for spots to select from the art on display and plan our designs. We are looking forward to another inspirational affair and we hope you will join us.

Follow updates for next year's event by liking us on Facebook and following us on Twitter. 

"Chaos in Purple/Blue" by Norman Soong interpreted
live by Patrick Kelly of Stein Your Florist Co.

Bollywood Fun

Bridesmaids of a traditional Indian wedding
with flowers by Stein Your Florist Co.

We love that in the floral industry everyone is our customer. People from all cultures, backgrounds and walks of life enjoy the beauty of flowers and incorporate them into their lives.

We’ve had the recent pleasure of working with more of our kin from the Indian community. Their culture is rich and beautiful and flowers charmingly represent the country’s unity in the form of diversity, liveliness and generosity.

Bride & Groom of a traditional Indian wedding 
with flowers by Stein Your Florist Co.

A single flower or a bunch of flowers can gladden the mind and confer prosperity. In various Indian traditions flowers have been associated with the Creator, religion, worship and with innumerable myths and legends across history. Similarly, flowers have forever remained an integral part of everyday life and culture.

We embraced the beauty of India and the fun of the Bollywood movie scene in some of our recent floral designs. We strive to represent all cultural communities in our work and love the wonderful opportunities we are granted to share our designs with the world!

We adorned our lovely model with flowers for her hair and wrist. We choose colorful assorted blooms to represent the fun and levity associated with Bollywood films.

The brightly colored sari she’s wearing, as well as, the blue sari with strands of 14 karat gold spun through it that is draped over the small table, were both given to us by a customer who had traveled to India. 

Her jewelry is authentic Indian jewelry, for sale in our stores, that was brought to us from India by the owner of one of our neighboring businesses when he traveled home to visit family.

We filled our pretty peacock pottery with stock flowers, liatris, spray roses, stargazer lilies, iris, tuberose and delphinium with a tail of peacock feathers. In Hindu mythology the peacock is a sacred bird, known as Mayura, and is associated with a number of gods and deities. 

We look forward to continuing to work with our diverse community and learning more about the world’s cultures and their beauty.

Flowers make the moment... 

Let us make a moment for you, at Stein Your Florist Co.

"Now That's Better"

Watching the news this morning we saw a pic of a Wendy's employee really enjoying a frosty... Floral designer apprentice Chris thought our carnations looked just as tasty... We're not too sure about that ;) But as Wendy's would say, "Now that's better."

Steins Makes Viral Videos

During the busy Mother’s Day rush we heard from our friends at Society of American Florists (SAF) asking for a bit of our insight on making viral videos for their June 2013 issue of Floral Management, which is all about online presence, social media and all things tech for the floral industry this month.

While we consider ourselves no experts in this field, we were happy to share what we do know… besides, all the fun we had making our “Gangnam Style” parody, “Oppa Stein Your Florist Style”, how could we keep what we do know a secret? 

Floral Management writer Mary Westbrook sent us a few questions and we were thrilled to read our response when the magazine’s digital issue was released on June 1^st. Since then we have been invited to speak at SAF’s 129^th Annual Convention in Phoenix, AZ as a part of their panel on social media in September!

MASTER THE ART: MAKE A HIGH QUALITY, VIRAL VIDEO

Jennifer Kelly, Stein Your Florist Company, Philadelphia
Mastermind behind recent videos, including a “Gangnam Style” parody.

Our videos get the best response when we hit current events and relate them back to flowers. We keep our eyes on the Internet and TV and try to strike while the iron is hot.
Our Canon Vixia HFG10 captures great HD footage, easily connects to a computer with a USB port for editing, and is simple to use. A tripod will keep the picture from shaking. We’ve also used our iPhones for videos -- that’s what we did when Hurricane Sandy hit our area and the shops were closed (with the camera inside).
To edit, we use Windows Live Movie Maker. It’s simple to use and was already installed on a few of our computers when we purchased them, so there was nothing extra to buy. Audacity is a free editing software that really improves video quality by getting rid of humming refrigerators and ringing telephones.
We upload finished videos to YouTube and then post to our blog and social media channels and send out an email blast. Out stores also have large flat screen TVs connected to computers where our customers can check out our videos as well as photos of our work… but social media spreads the word best.
Stein Your Florist on YouTube:  www.youtube.com/user/SteinYourFlorist

365 Days of Floral Education - Days 51-55

As part of our 125^th Anniversary celebration at Stein Your Florist Co. we are sharing a year of floral education, November 1, 2012 thru October 31, 2013. Each day we will post something new on our Facebook page to share our knowledge of our favorite things, flowers and plants and we'll be updating our blog every 5 days or so. No need for pencils and notebooks, just sharing some simple lessons in floristry.



Jingle Bell Poinsettia

Day 51 – Poinsettias are the best selling potted plant in the U.S. & Canada, with California being the top U.S. Poinsettia-producing state. Poinsettias are the most popular Christmas plant, with most of them being sold with a six-week perios leading up to the holiday. It is estimated that women account for 80% of Poinsettia sales.






Purple Poinsettias

Day 52 – Blue and purple poinsettias have been all the rage at our shops this year and many have asked how they are available in these nontraditional hues. To color their holiday crop, growers use colorants not toxic to plants and a fast-drying solvent that won't burn or discolor the poinsettia bracts. Sometimes glitter is added before the solvent evaporates for a bit of holiday sparkle.



Poinsettia bracts turning white

Day 53 - Poinsettias are one the most difficult plants to reflower after the initial display when purchased. Poinsettias need a period of uninterrupted long, light-free nights for about two months in early spring in order to develop flowers.










Pink Poinsettia

Day 54 – In Nahuatl , the language of the Aztecs, the Poinsettia was called Cuitlaxochitl (from cuitlatl, for residue, and xochitl, for flower), meaning "flower that grows in residues or soil." The Aztecs used the poinsettia leaves to dye fabric and the sap for medicinal purposes.



Christmas Eve Miracle Poinsettias

Day 55 - A Mexican legend explains how Poinsettias came to be associated with Christmas. Apparently, a child who could not afford a gift to offer to Christ on Christmas Eve picked some weeds from the side of a road. The child was told that a humble gift, if given in love, would be acceptable in God's eyes. When brought into the church, the weeds bloomed into red and green Poinsettia flowers and the congregation felt that they had witnessed a Christmas miracle. Merry Christmas to you and yours!!

Fairytale

Today is the 200th Anniversary of the brothers Grimm’s fairytales. We love their whimsical stories! They’ve inspired so many of our themed designs and photo shoots, like this one, Stein’s version of “Snow White.”

365 Days of Floral Education - Days 46-50

As part of our 125^th Anniversary celebration at Stein Your Florist Co. we are sharing a year of floral education, November 1, 2012 thru October 31, 2013. Each day we will post something new on our Facebook page to share our knowledge of our favorite things, flowers and plants and we'll be updating our blog every 5 days or so. No need for pencils and notebooks, just sharing some simple lessons in floristry.

Poinsettia Greenhouse

Day 46 - The colors of Poinsettia bracts are created through "photoperiodism", meaning that they require darkness (12 hours at a time for at least five days in a row) to change color. On the other hand, once Poinsettias finish that process, the plants require abundant light during the day for the brightest color.





Monet Twilight Poinsettia

Day 47 - There are over 100 varieties of Poinsettias available. Though once only available in red, there are now Poinsettias in pink, white, yellow, purple, salmon, and multi-colors. They have names like 'Premium Picasso', 'Monet Twilight', 'Shimmer', and 'Surprise'. The red Poinsettia still dominates over other color options. 'Prestige Red' ranks among the best-selling hybrids.





Joel Roberts Poinsett

Day 48 - Poinsettias received their name in the United States in honor of Joel Roberts Poinsett, who introduced the plant into the country in 1828. Poinsett was a botanist, physician and the first United States Ambassador to Mexico. He sent cuttings of the plant he had discovered in Southern Mexico to his home in Charleston, South Carolina. The word Poinsettia is traditionally capitalized because it is named after a person.

Poinsettia Sap

Day 49 - Poinsettias are part of the Euphorbiaceae or Spurge family. Botanically, the plant is known as Euphorbia pulcherrima. Many plants in the Euphorbiaceae family ooze a milky sap. Some people with latex allergies have had a skin reaction (most likely to the sap) after touching the leaves.


Day 50 - Paul Ecke Jr. is considered the father of the Poinsettia industry due to his discovery of a technique which caused seedlings to branch. This technique allowed the Poinsettia industry to flourish. The Paul Ecke Ranch in California grows over 70% of all Poinsettias purchased in the United States and about 50% of the world-wide sales of Poinsettias. As of August 2012, the Ecke Ranch, which was family-owned and operated for nearly 100 years, announced that it had been acquired by the Dutch-based Agribio Group.


Branched Poinsettias